Plan for Boomer Women
What this is: An Engagement Framework which details specific phases of a funnel for successfully influencing behaviours within a Boomer Women audience, designed to create a plan for building a journey from awareness to on-going support for a cause.
How to use it: Download the below PDF and use it to review and consider the Primary Media, Media Tactics and Creative Narrative recommendations for each phase of the funnel in order to adapt them to your cause and its objectives with a Boomer Women audience.
Hover over the image below to download.